Jess Duess
I’m a Marketer and Graphic Designer with a strong passion for art, and a focus on integrating marketing and graphic design in order to create compelling visual assets and enhance companies’ marketing strategies.
Content Creation
I create content that tells a story. Each piece is designed with intention and the target market in mind. My goal is to guide the viewer, build a connection, and create a cohesive brand image across platforms.
SEO and Digital Strategy
I apply SEO principles I have learned through my studies to enhance visibility, engagement, and long-term growth. My goal is to ensure creative work performs as well as it looks.
Branding and Logo Design
I create brand identities that are rooted in storytelling and strategy. From logo design to color theory, my goal is to communicate a brand's value and personality.
Copywriting
I create headlines, captions and copy that grasps the viewers attention and creates a feel of wanting more.
A
s an artist who believes that the most impactful work begins with storytelling. I feel marketing and graphic design must go beyond simply creating visuals, promoting a product, or trying to
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sell goods and services. Utilizing these tools and skills should convey a compelling story, effectively communicate meaning, and foster genuine connections between a brand and its audience.
As a former hospitality major, I chose marketing and graphic design because I wanted to lean into my creative side. This new path led me to create a mock magazine, logos, learn Adobe Suite, and get creative internships, where I was able to enhance my knowledge and skill sets. Every project I work on starts with understanding the community behind the brand, their values, and the story the brand wants to tell. By combining thoughtful strategy with design, I aim to create work that is cohesive, community-driven, thoughtful, authentic, and helps brands build long-term relationships
